In the not so distant past the personal computer came to our homes from the enterprise users that happy with what they have as a business tool were adapting it to a more and more personal use. Every new computer or any other technology was intended first to the enterprises and then those systems found its way to home.

For Apple is the same, but in an inverse way, the mac, imac, macbook, ipod and iphone are finding its way to Business America because those employees or businesspeople have enjoyed a better personal experience and want to translated to their respective businesses.

If Apple wants to enter the business market would only has to take care of its personal market, it will drive and direct what the enterprises will adapt to, in the end, those enterprisess are managed by avid pc or mac users that will bring anything that better their performance and there is nothing more productive and efficient-wise that work with your own tools, those that you master everyday.

I think that for Apple the Business Market won’t ever represent more than their Personal Market in marketshare or sales every quarter and of course any investment aimed to get its foot into this market will be a waste of money and time, Apple only needs to make people feel comfortable with their Macbook, iMac, iPod and iPhone and the rest is history.